
snapAddy was founded ten years ago - with a clear idea: B2B contacts should not only be collected, but also maintained and used cleverly. A lot has happened since then. snapAddy has grown. We have learned, developed and improved products. And we have achieved a lot together with our customers and partners. Now it's time to reflect this experience in a new brand identity - out of the children's shoes and into modern sneakers.
Anticipation instead of nostalgia
For our anniversary, snapAddy is not sinking into nostalgia. We are looking proudly and boldly to the future. That's why we're starting our second decade with a new brand identity: more modern, clearer, fresher - just like our vision for the coming years. With new colors, typography and tonality that match what we have always been: uncomplicated, professional, confident.
Into the future with Addy
What hasn't changed: Our passion for good data. Our aspiration to make CRM processes easier. And, of course, we remain true to our crocodile, which now has its own name: "Addy".
Over the coming weeks, we will be immersing ourselves step by step in our new brand world. Website, product designs, communication - many things will change. But we will remain snapAddy: reliable and always there for you.
We look forward to everything that is to come - together with you.
